Jimmy Juice SMall Bus Wrap
Happy with the results of the first wrap, it wasn’t long before we needed a wrap for one of the delivery vehicles based in PA.
A seemingly strange choice for a delivery vehicle, this small bus is outfitted with all the equipment to make it a state of the art delivery vehicle. The only thing it was missing was a wrap.
Start with a template?
This project came with more challenges than the first. No template was available from Cassel that matched the specs of the bus, so I was told to put one together on my own.
Exploring Ideas
Jimmy Juice had 2 different directions they wanted to explore when designing for the bus. One idea wanted to keep the general appearance of a school bus by only changing the decals and preserving the original yellow bus color. The other idea explored a style similar to the van wrap and pre-existing box truck wrap that maintained Jimmy Juice’s colorful brand identity.
Finalizing the Idea
Happier with the full color wrap, we moved forward and made some adjustments to separate the bus away from the appearance of a school bus.
The Final Product
Having sent off the design to Cassel, some small adjustments were made on their end and the bus was sent off to be wrapped. The final wrap can be found presented on Cassel’s Instagram page. (Some panels not wrapped due to damage that were eventually wrapped later.)
